In a rebranding campaign designed to link an ancient faith tradition with a modern sense of style, Temple Israel has unveiled a new logo to replace the one that the Reform congregation had used for more than three decades.

The upcoming Graphis Advertising Journal: America will feature two print ads created by Tactical Magic for local clients Memphis Car Audio and Fulmer Helmets.

A trademark created for Utopia Animal Hospital by Tactical Magic received the Silver ADDY award at the 2009 American Advertising Federation National Conference in Washington, D.C.

A billboard for North Mississippi law firm Stroud & Harper has been honored with a gold award by Graphis in an international creative advertising competition.

Tactical Magic, one of the smallest advertising agencies in town, Friday night won one of the two biggest awards in a five-state competition.

Imagine changing your identity, while insisting to the world that it's still the same old you.

Local advertising and marketing firm Tactical Magic recently had its “flying F" design for a national client, Memphis-based Fulmer Helmets.

Memphis Car Audio gives props to homeboys with rap CD.

Trace Hallowell noticed something was missing even though he has owned his own advertising company, Tactical Magic, since 2001. What was missing was the other creative people he thrived on.

Trace Hallowell, founder and principal of boutique ad firm Tactical Magic and former creative director for Thompson & Co., has purchased a 6,000-square-foot building at 1460 Madison.